How a Midmarket Retailer Lost 60% of Organic Traffic After Hiring a Link-Building Agency — and the Risk Register That Saved Them

https://lanecfop163.yousher.com/how-exclusion-lists-for-link-building-agencies-will-change-in-the-next-three-years

When a few glossy case studies cost a company a quarter of its revenue A midmarket online retailer — anonymized here as Firm X — generated $3.2 million in annual revenue from niche home goods. Organic search produced roughly 70% of its sales