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The Power of K-pop Official Goods<br/>K-pop official goods, like photocards and apparel, are a key part of fandom culture, creating a bond between idols and fans
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The Growth of K-pop B2B Markets<br/>The K-pop B2B market is flourishing, connecting manufacturers with retailers to supply official merchandise. In 2025, platforms like Kpopmart report 25% sales growth, driven by demand for BTS and BLACKPINK goods
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